(G)I-DLE members have worked with several luxury brands, which is very exciting for their fans π. One of the most notable collaborations is with Jimmy Choo, where Mi-Yeon became a global ambassador in 2023 π. She will be part of their fall campaign, which is a big deal because it helps Jimmy Choo reach more people, especially in Asia π. Mi-Yeon has also worked with other big brands like Prada, Bottega Veneta, Burberry, Fendi, and Dolce & Gabbana, which shows she is very popular in the fashion world π.
As a group, (G)I-DLE has been involved in various endorsement deals, including working with beauty brands and food companies π. For example, they partnered with Samyang Foods for their “Play Buldak” campaign, which is a fun way to promote instant noodles π. Additionally, they collaborated with Rexona for their “Glow For It” campaign, which aims to introduce new products in Southeast Asia π΄. These collaborations help (G)I-DLE connect with fans and promote different products in a creative way π¨.
Overall, (G)I-DLE’s collaborations with luxury brands are important because they help the group reach a wider audience and show off their style and talent π. With millions of fans worldwide, their influence in the fashion and beauty industries is growing rapidly π.