ATEEZ’s most viral moment in K-pop was likely the release of their single “Bouncy” in 2023. This song became extremely popular on platforms like TikTok, attracting many new fans outside the traditional K-pop audience. As a result, “Bouncy” helped increase ATEEZ’s global recognition and fanbase significantly.
The success of “Bouncy” was followed by another hit, “Work,” which also gained a lot of attention on TikTok in May 2024. Both songs showcased ATEEZ’s ability to create catchy, genre-crossing music that appeals to a wide audience. This success is part of a broader trend for ATEEZ, who have been breaking records in the music industry, including achieving the highest U.S. sales week for a K-pop album in 2024 with “GOLDEN HOUR : Part.1.”
In addition to their music, ATEEZ has also gained attention for their energetic performances and unique fashion styles, which have been highlighted in music videos like “Ice on My Teeth.” This video featured a distinctive blend of fashion and choreography, further showcasing the group’s versatility and creativity. Overall, ATEEZ’s viral moments have been driven by their innovative approach to music and performance, which continues to captivate fans worldwide.